The road leading from Los Encuentros, on the Pan-American highway, to Panajachel passes through the town of Sololá before making its sharp descent to the Lake. This town is the capital of the Sololá department, and is a busy market center for the lake, especially on Tuesdays and Fridays. The town's Maya-Cakchiquel men and women wear traditional clothing. Sololá's high prospect offers superb views of Lake Atitlán. A location of real grandeur, high on the ridge above Lake Atitlán, circled by mountains. Especially worth seeing on market day, when at least 600 to 800 Indians gather, including wholesale traders from all parts of the country. The Holy Week ceremonies are elaborate and impressive.                           Out of the kaleidoscopic images of Guatemala that remain with every visitor to this, our scenically beautiful and culturally rich land, two things about Sololá will be unforgettable; its fantastic view and its colorful inhabitants. Perched on a plateau with a magnificent view of lake Atitlán, the first sight of this impressive natural wonder will leave no one unaffected. Passing through town on the way to Panajachel, especially on the market days of Tuesday and Friday, one can’t help but notice the natives’ unique and colorful dress. In modern Guatemala, where men’s village traje is rapidly disappearing, Sololá is remarkable for its continued and pervasive use.